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By Sharon Esche —
 Add your thoughts & comments on this article Beauty PR professionals attend industry events ‘differently’. It’s how we maximize the ‘show’ experience for our clients. With a few suggestions, you too can make every industry event work toward your PR success. The beauty show season is underway early this season, kicked off by the International Haircolor Exchange (IHE) in Anaheim this coming weekend [...] By Alexander Irving —
Add your thoughts & comments on this article You’re a successful salon professional. Your regular clients think you’re terrific and you are very good at what you do. That’s great! But you wouldn’t be here if you didn’t know there was more to be done. Recall the adage, “Do what you always did, and you’ll get what you always got”? Getting ‘newsworthy’, [...] By Sharon Esche —
2 of you commented - join the conversation! Who You Were, or Who Your Are? The very fact that you are here means you’re probably thinking about your professional image and rep . . . perhaps making it a bit stronger, edgier, more competitive, and maybe even measure up to modern civilization as we know it <g> in the salon/spa world. Others just [...] |
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