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By Sharon Esche, on February 25th, 2009 —
 2 of you commented - join the conversation! Here’s an example of creativity from a really ‘style smart’ blogsite www.thestylhouse.ca that … Doesn’t cost you a dime. Helps your clients get a total ‘look’. Develops a relationship with surrounding fashion- oriented boutiques you think would make good promotional partners AND Gives you something to crow about in the local media. What [...] By Sharon Esche, on February 15th, 2009 —
8 of you commented - join the conversation! As a salon owner or independent contractor you grow your salon or spa business by bringing new clients into your fold. Local personal networking is a powerful tool to do that … if you do it right! Networking Has To Be ‘Real’ To Be Right! OK, I admit it. Even though I’m a publicist, [...] By Alex Irving, on February 11th, 2009 —
Add your thoughts & comments on this article Are You a Catalyst for Change? Back a while we posted Good PR in a Bad Economy. We looked at ‘catching the wave’ specifically relevant to consumers looking for ‘value-added. But, there are trends galore for you to capitalize on. You simply have to recognize them early on. If you’re seriously interested in gleaning [...] By Alex Irving, on February 7th, 2009 —
Add your thoughts & comments on this article I Never Really Understood Blogging Our industry community got a later start with computers in our businesses and lives. That’s not a criticism, just a fact. It took our beauty industry sector longer than most others to adopt computers and use the internet as a daily part of salon/spa business and personal life. I [...] |
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